It’s not just data. It’s your story. Handle it like it matters.
We help people and organizations and their non-human agents work with data. Safely, responsibly, and with purpose.

What we do.
Our domain knowledge covers several topic areas, including Self-Sovereign Identity (SSI), principled organizational and individual ID & data management, personal information management systems (PIMS) development and delivery, digital, strategic mobile marketing, and organizational and personal knowledge management.
As artificial intelligence evolves from a standalone tool into an integrated force across nearly every business function, our work increasingly includes helping clients understand and navigate how AI intersects with identity, data governance, and strategic communication - not as a hype, but as reality shaping the next chapter of digital responsibility.
How we work.
We don't just advise and consult, we co-create your path to digital empowerment.
At Identity Praxis, we collaborate with you to navigate the evolving landscape of digital identity and data - with our boots on the ground and a satellite view of what's ahead.
We believe in a hands-on, collaborative process that respects your unique context and goals.
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Understanding what you truly need: We start by listening. The digital ecosystem is complex, human centric, and we don’t believe in one-size-fits-all.
Strategic Planning: Together, we develop a roadmap that aligns with your mission and the realities of the digital ecosystem.
Implementation Support: We don’t just advise, we help bring strategies to life with clarity, integrity, and long-term impact. We are not shy about getting the work done: whatever you need, we’re here.
Future Awareness: We continuously monitor systems-level trends, acting like a satellite orbiting the identity space, translating emerging signals into actionable insight before they hit the mainstream.
Why it matters.
In an era where organizational and personal data is both a valuable asset and a potential liability, having a clear, ethical, and future-ready approach to identity and knowledge management is essential.
Let’s talk.

Services
Identity & Data Management
We help our clients assess, design, and implement ethical, secure, and future-oriented digital identity and data systems.
Services
Market Research & Analysis, Competitor Benchmarking, SSI Identity & Data Readiness Auditing, Product Development, Product Positioning, Branding & Messaging, Partnership Development, Thought Leadership

Marketing & Business Strategy
We support organizations in building strong brand based in authentic data policies and with the individual’s data sovereignty at center. We develop and guide strategic marketing that aligns identity, data messaging, and customer experience.
Services
Strategic Positioning, Storytelling & Narrative Design, Consent-based Marketing, Systems Thinking for Brand Culture, Value Proposition & Business Model Clarity​

Knowledge Management
We provide tools and formats to help individuals and teams navigate complexity and make better decisions through organizational and personal knowledge management systems.
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Services
Framework and Process development, Courses & Curriculum Design, Strategic Workshops, Content Development, Keynote Speaking, Personal Knowledge Management Systems (PKM)​
Client Stories
Dr. Becker’s Mobile Marketing course shaped my path more than I ever expected. His commitment to authenticity, ethics, and deep expertise continues to guide me as I navigate a challenging marketing landscape. His work—both in the classroom and beyond—reminds me what it means to be a thoughtful, impactful educator. I’m grateful to have learned from someone who leads with such clarity and purpose.
— Dongwu Zhen, B.S. Business & Marketing, Class of 2024
Dr. Becker is one of the most brilliant thinkers I’ve had the privilege to work with. He connects dots across disciplines and scales, bridging individual insight, organizational clarity, brand purpose, and systemic transformation. His integrity and his concern for what truly matters is genuine and a key driver of his work. Anyone who gets to learn from or collaborate with him can consider themselves fortunate.
— Nadja De Maeseneer, Marketing & Communication Consultant
As a client of Identity Praxis, I have witnessed remarkable improvements in our data management practices. Their team's dedication to ethical principles and innovative solutions is truly commendable.
John Doe
As a client of Identity Praxis, I have witnessed remarkable improvements in our data management practices. Their team's dedication to ethical principles and innovative solutions is truly commendable.
John Doe